PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“15-year-old accused of murdering Ohio couple, faces charges in court”
KEY ELEMENTS:
– Age: 15-year-old
– Location: Ohio
– Relationship: N/A
– Shocking element: Accused of murder
– Information gap: Why did the 15-year-old commit the crime?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the high-CTR pattern by including a specific minor age and a shocking crime, creating intrigue and leaving the reader wanting more.