PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“12-year-old found safe as mom, stepdad face multiple felony charges in Caddo County”
KEY ELEMENTS:
– Age: 12-year-old
– Location: Caddo County
– Relationship: Mom, stepdad
– Shocking element: Facing felony charges
– Information gap: Why are they facing charges?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including the specific age of the victim, family relationship, and a shocking element of facing felony charges, creating an information gap that intrigues readers.