PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“14-year-old accused of murdering twin sister in Brooklyn Heights”
KEY ELEMENTS:
– Age: 14-year-old
– Location: Brooklyn Heights
– Relationship: Twin sister
– Shocking element: Murdering twin sister
– Information gap: Why did this tragic event occur?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the high-CTR pattern by including the specific age, family relationship, and a shocking detail, creating a compelling information gap for readers.