PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“16-year-old arrested for fatal downtown Oklahoma City shooting, victim found at hotel on N Broadway Ave. What led to the tragedy?”
KEY ELEMENTS:
– Age: 16-year-old
– Location: Downtown Oklahoma City
– Relationship: Not included
– Shocking element: Fatal shooting in a hotel
– Information gap: What led to the tragedy?
– Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the high-CTR pattern by including the exact age of the suspect, a specific location, and leaving a question unanswered to create intrigue.