PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
“11-year-old girl shot in head while in dad’s car. Can hear but lost vision. What happened in [City]?”
KEY ELEMENTS:
– Age: 11-year-old
– Location: [City]
– Relationship: Father-daughter
– Shocking element: Shooting in head
– Information gap: What led to the shooting?
– Verb tier: 2
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including the victim’s specific age, a family relationship, and a shocking detail, creating a compelling information gap for readers.